Passionate, results-driven marketing executive with 15+ years of B-to-C and B-to-B experience ranging from cutting-edge digital products and services to world-class consumer brands. Multiple entrepreneurial start-ups uniquely combined with blue-chip training and education.
Summary
Expertise includes corporate/marketing strategy, product/brand management, digital marketing, business development, and innovation.
> MBA, Kellogg School of Management
> Procter & Gamble brand management
> McKinsey & Company management consulting
Specialties: Brand Management ▪ Innovation ▪ Corporate/Marketing Strategy ▪ Online Marketing (websites, SEO/SEM, conversion, analytics, etc.) ▪ Business Development ▪ Segmentation and Positioning ▪ New Product Development and Launch ▪ Strategic Partnerships ▪ Offline/Online Advertising ▪ Social Media ▪ Public Relations
-
Recent posts
- NESN “Red Sox At White Sox” 300×250
- Lendingtree “Don’t Take The First Offer” 300×600
- TIAA-CREF “Enough Time” 300×250
- American Apparel “Pink Lips Leggings” 300×250
- Cartier “Rotonde de Cartier Mysterious Double Tourbillon” 300×600
- American Apparel “Sunflower Shorts” 300×250
- American Apparel “Printed Basics” 160×600
- American Apparel “Classic Stripes” 300×250
- American Apparel “Leather Skirts” 300×250
- American Airlines “At Your Fingertips” 300×250
Blog friends
